SHIVANG JOSHI
shivang
joshi
PRODUCT designer
BRAND BUILDER
educator
Head of Design & Product at Bigyellowfish
Currently I am a hands-on design lead; I run a small team that strategises and delivers rapid product solutions for the frontline industry.
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FEATURED WORK
2022 - TODAY
Bigyellowfish
Building products for a category-creator in Maritime and other Frontline industries. I have worked directly with founders, business and tech to execute and iterate solutions for safety critical markets.
B2B SAAS
0-1 Product Development
Role: Head of Design
2022 - 2025
Product Strategy
Stakeholder Mngmt
Team Building & Mentoring
UI Design & Systems
KEY SKILLS
+3
DELIVERED
2
Flagship Solutions
Zero-to-one developement
8+
Major features
Native & Web
15+ Clients onboarded
3x growth in client base over 4 quarters
80K+ Active Users
30% increase in engagement rates over 3 quarters
$2M Revenue Generated
+80% of client base renewing contracts
Key growth stories
Key IMPACT AREAS
Built & Scaled the Design Function
Established foundational processes and
design-to-development workflows.
Hired & Mentored the Design team
Setup scalable UX processes and Enabled
cross-functional collaboration.
Drove a Product-Driven Culture
Conducted workshops, implemented testing processes
and a data driven approach to product building.
Branding
Get in Touch
Get In Touch
Request full case study ➺
Curious to know the process, context & approach?
RIYAZ
As lead for one of India's largest music ed-tech apps, I spearheaded design strategies to drive retention, engagement, and user base growth. Collaborated closely with founders and tech to deliver measurable outcomes.
B2C - Ed-Tech
0-1 Product Development
Role: Product Design Lead
2021 - 2022
KEY SKILLS
Data informed insights
Product Innovation
UI Systems
UX Architecture
KEY OUTCOMES
Reduced 16% drop-offs
in 1 week
Led complete App Redesign -
Strategy + Execution
Achieved growth in User-base, Retention & Engagement
40% Reduction in drop off rates
In critical app flows across entire user base
80% Growth in User base
Over 2 quarters post launch
Key growth stories
27% Increase in week 1 retention
Within 4 months of product team inception
Get in Touch
Get In Touch
Request full case study ➺
Curious to know the process, context & approach?
PLAYGROUND
Art Direction
Branding
Graphic Design
Current : AI Stack
What philosophy can teach us about feedback
An agile teams guide to creative recovery
Why I think therapy will always remain a central AI use case
ARTICLES
SERVICES
Product Design & Strategy : End-to-end UX & UI development
Web Design
Branding
Art Direction
Mentorship and Facilitation
ABOUT ME
✦ For the past 10 years, I have crafted products and brands for organisations around the world. I have worked with Fortune 500 companies, design studios and tech startups.
✦ Since 2021, I have been a hands-on design lead focusing on rapidly translating business opportunities into strategic products.
EXPERIENCE
BIGYELLOWFISH.IO
PRESENT
Bengaluru, India
RIYAZ
2022
Bengaluru, India
DELLOITE DIGITAL
2016
Mumbai & Bengaluru, India
REDIRECT TAG
2015
London, UK
DESIGNIT, CPH
2013
Copenhagen, Denmark
❤️ Fully developed with love & no-code in Framer